web positioning – IIEMD Digital Marketing

Features At A Glance:

  • The Course of seo Web Design and SEO of IIEMD is free and is taught 100% online and distance learning for all the countries.
  • The Online Course of seo Web Design and SEO for Free can be done in free time at the choice of the student and includes the implementation of all areas of the Website Positioning Web Design and SEO (Organic Positioning,, Online Advertising, SEM) and is sponsored by IIEMD, SERVIWEB.COM.IS and CLOUDINNOVA

WHAT IS WEB POSITIONING?

The SEO, whose initials in English mean Search Engine Optimization or Website Positioning in Spanish is the work or the techniques necessary to achieve, in a natural way, the top positions in the search results of the search engines,

HOW DO YOU ACHIEVE THE WEBSITE POSITIONING?

Google claims that it has over 200 factors that have an impact at the time of performing website positioning or not a web page, affirming also that makes more than 500 adjustments or changes to the year in their process of adjustment to position a website.

We could say then that when you make a query in a search engine to see the website positioning of an website, the first thing that one does is to select what pages to show, through the Relevance of these with the consultation. Then, determine the order of the same (what goes first, what second, etc .. in your website positioning) through the Authority of these and of his dominion (i.e., Authority of the web page and Authority of the entire website).

If we add to this the fact that he has a web site load fast, with a good experience for your visits… we could say that will a good web positioning in the long term.

WHAT IS THE SEO NATURAL OR ORGANIC?

Seo natural refers to techniques of seo that have to do with the contents of the same (titles, goals, keywords, …) and/or with the links directed to the web page, in contrast to the campaigns of web positioning pay per click (Google Adwords, Yahoo! Search Marketing, …), in which you pay directly to the search engines.

HOW MUCH DOES IT COST WEBSITE POSITIONING?

If you have a corporate website or an online store and want to expand your presence in the search engines, you will need to consider the implementation of a strategy of SEO that gives you a good positioning web.

If you do not have a good seo that will rank within the first two pages, you’ll be missing out on over 50% of the traffic, and the opportunities for new business.

HOW DO YOU OPTIMIZE A PAGE FOR SEO?

The seo is divided into two basic areas: optimization, On-page and Off-page.

  • The optimization On-page refers to the improvement of all those elements that comprise a web page, such as HTML, textual content and images to improve the web positioning seo.
  • Optimization Off-page refers, mainly, to get backlinks (links pointing to your site from other web sites), which increases your website positioning in search engines on the basis of the quality of the links that you get.

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