You have a website to offer your value proposition online, for that to work it must be optimized to convert more. Must contain a search bar, call to action visible, blog, among others. The products have to possess additional description to the basic, technical data sheet, also the Newsletter or subscribe to our newsletters. The purpose of this post is to get more sales!
Below I list 5 tips for getting the most out of your web page:
Search bar, predictive and visible: we like to look for information, but ask Google, then your website can not do without a search bar predictive. As you start typing you closer to the result, the bar should be visible. For example the bar of Amazon is well wide and occupies a large part of the page. Finally, what is sought is to increase the chances of sales.
Call to action:call to action (CTA) in doing this, we increase the subscriptions to our Newsletter, quote and/or sell the products that we offer.
Technical data sheet product:remember your niche market, you have to speak the same language as your customers, explain their characteristics and the use of the product. A clear description and valuable content with keywords will help with the SEO of your web site.
Newsletter:as they say the experts of digital marketing, the power is in the list, have the email of your customers, create your database, it is a step to the loyalty, as the prospect will always receive your personalized deals under your prior consent, of course.
Blog company: with a post of tips about the product’s properties, benefits and correct use of the same. The more quality content available on your website, the higher your organic ranking in the search engines such as Google. With time you will become an authority in your niche market.